Electrolux Professional announces wet-cleaning partnership with Renzacci
Electrolux Professional has announced a new partnership with Renzacci UK, which will see the dry cleaning, laundry and finishing equipment supplier become a Platinum Strategic Partner of Electrolux’s lagoon® Advanced Care wet-cleaning system.
The collaboration will give Renzacci the opportunity to capitalise on the growing interest in quicker and more sustainable enhancements to a traditional laundry offering, as more dry cleaners begin to realise the benefits of solvent-free cleaning.
Renzacci joins Electrolux’s established network of lagoon® Advanced Care distributors in offering a sustainable alternative to dry cleaning and providing exceptional service.
Fast, easy and eco-friendly, lagoon® Advanced Care represents the perfect alternative to harsh, solvent-based cleaning systems which rely on the perchloroethylene (PERC) chemical. Using a water-based cleaning technique, the new system provides all the benefits of water with the speed and simplicity of solvent-based cleaning processes, but in a way which is kind to the environment and laundry operators alike.
As water is the solvent in the process, no toxic substances are used in the procedure, making it environmentally friendly, while the shorter process time guarantees garments can be taken from dry to dry, through a premium cleaning cycle within one hour and with minimal finishing required.
Phillip Armstrong, B2C Segment Manager at Electrolux Professional, commented: “There is no question that interest in wet-cleaning is on the rise, not only amongst dry cleaners, but also within the hospitality sector where valet services provide a valuable source of income. Our partnership with Renzacci is the beginning of an exciting new chapter for both parties and for the laundry industry as a whole. Customers can not only benefit from the potential lagoon Advanced Care has to change the face of their business, but also the support of a supplier with a proven track record of unrivalled distribution and support.
Andrew Lambert, Business Development Director at Renzacci, added: “We always strive to offer our customers choice when it comes to selecting equipment which will improve their performance and boost their bottom line. As the UK’s leading supplier of wet cleaning solutions, by adding lagoon® Advanced Care to our product portfolio, we are not only satisfying a growing demand for greener processes and outstanding results, but we are also offering the support and expertise of a major player in the global laundry industry.”